
Digital Marketing Manager
- Zagreb
- Stalni radni odnos
- Puno radno vrijeme
- Planning, developing, and implementing comprehensive paid media strategies to increase visibility, recognition, drive new user acquisition and increase customer retention.
- Your day to do day is in platforms like these: Facebook, Instagram, Google, TikTok, Google Analytics
- Managing a team of Digital acquisition specialists from partner agency.
- Conducting weekly status and performance review calls with agency and ensure timely completion of projects
- Leading content briefing through ASANA to Design and Video teams to generate assets to support ongoing monthly comms and local acquisition
- Presenting opportunities and performance trends weekly to Senior Leadership
- Reviewing and approving creative assets, as well be responsible for campaign QA and launch accuracy
- Checking daily reports and provide troubleshooting support for issues relating to campaign spend, creative, tagging or partner implementation and escalation to third party vendors when necessary
- Collaborating with team members by providing guidance on how to continually improve operational processes, supporting systems and communication channels where needed
- Stewarding monthly invoice reconciliation and update budget pacing daily
- 2-4 years of Paid Media experience managing operational processes in online advertising industry for a publisher, advertiser or agency; having both sell and buy-side experience with budgets exceeding $5mm annually is a plus
- A comprehensive understanding of the digital ad auction, general advertising ecosystem, best practices, bid and optimization strategies, and campaign objectives
- Proficient with MS Office Suite and deep working knowledge of Facebook Ad Managers, Google Ads and programmatic advertising platforms such as Media Math or GDN
- Experience with trafficking and QAing ads from a large number of campaigns
- Experience with Asana or similar project management solutions
- Creation of assets using CANVA
- Strong aptitude for identifying problems, troubleshooting issues and problem solving
- Ability to work in self-directed, results-oriented work environments and multitask in a fast-paced environment with strong written/verbal communication and relationship management skills
- The location choice is yours: remote, on-site or hybrid
- Flexible working hours
- Work with new technologies in a high-performance environment
- Diverse international projects
- IT community involvement - Meetups, Workshops & Articles
- Internal workshops & personal development
- 100% paid sick leave
- Paid health insurance
- Subvention of Multisport card
- Transport allowance & meal allowance